Three childhood friends, now at the head of each family's domain decided to combine a batch of each of their wines and see where it took them. Paul Fuchs, Jérôme Mader and Eric Kientzler are the Drei Manner Wie (three like men) who are still avid wine lovers at heart, despite the pressures of running the family business.

The genesis for Super Felsa Spranger actually occurred a few years ago on a trip to Australia when Eric and Jérôme were inspired by the creative labels they encountered. Back home in Alsace they hooked up with their old friend Paul and took a colloquial saying from the local Alsatian dialect and turned it, tongue-in-cheek, into a wine brand. All they needed now was some wine.